Agency Unveils ‘Duh Road’ Initiative to Improve National Infrastructure

The National Works Agency (NWA) has launched a public awareness campaign called “Duh Road” to highlight its critical role in infrastructure development in Jamaica. The campaign aims to showcase the agency as more than just a road agency, emphasizing its involvement in managing bridges, flood control systems, traffic management, and environmental safety standards. The NWA is dedicated to Jamaica’s overall infrastructure development and invites all Jamaicans to join them in “Duh Road” to raise awareness about the agency’s contributions to the country’s socio-economic development.

Stephen Shaw, Communication and Customer Services Manager at the NWA, highlighted the importance of infrastructure development projects in connecting communities and providing access to economic opportunities for individuals and businesses. The “Duh Road” campaign will focus on the crucial role of citizen participation in preserving NWA projects and infrastructure by educating Jamaicans on proper protocols to prevent damage caused by factors such as overweight vehicles, improper garbage disposal, illegal burning, and misuse of heavy equipment. By engaging the public through social media platforms and community engagement initiatives, the NWA aims to raise awareness and encourage collaboration in ensuring the sustainability of infrastructure projects.

The NWA’s “Duh Road” campaign will emphasize the wide spectrum of work undertaken by the agency beyond road construction, including managing various infrastructure systems and adhering to environmental safety standards. Shaw expressed excitement about launching the public awareness campaign and highlighted the agency’s commitment to Jamaica’s overall infrastructure development. By showcasing the agency’s diverse contributions to infrastructure development, the campaign aims to educate Jamaicans about the importance of infrastructure projects in fostering smoother travel and facilitating access to economic opportunities for communities across Jamaica.

The NWA recognises the importance of citizen participation in preserving infrastructural projects and infrastructure by adhering to proper protocols to prevent damage to infrastructure. Through the “Duh Road” campaign, the agency aims to raise awareness about the impact of factors such as overweight vehicles, improper garbage disposal, illegal burning, and misuse of heavy equipment on infrastructure sustainability. By engaging the public through various channels, including social media platforms and community engagement initiatives, the NWA seeks to empower Jamaicans to take ownership of and protect the infrastructure projects crucial for the country’s development.

In conclusion, the National Works Agency’s “Duh Road” campaign aims to raise awareness about the agency’s critical role in infrastructure development in Jamaica and engage the public in preserving and protecting infrastructure projects. By highlighting the diverse contributions of the NWA beyond road construction, the campaign seeks to educate Jamaicans about the importance of infrastructure in connecting communities and providing access to economic opportunities. Through citizen participation and adherence to proper protocols, the NWA and the “Duh Road” campaign hope to promote sustainable infrastructure development for the benefit of all Jamaicans.